Tomer Bercoviz – Forbes Advisor UK
Quickfire Questions is a Forbes Advisor UK series in which business leaders share exclusive information about their journey, the secrets to their success, their hopes for the future and what they would do if they received a magic wand.…
Tomer Bercoviz was born in Haifa, Israel, and holds an MBA in Financial and Real Estate Engineering from the Hebrew University of Jerusalem. He combined his love of travel with his knowledge and experience of commercial real estate in his role as CEO of Vonder.
As a provider of collective rental housing in various locations in London, Warsaw and Berlin, Vonder aims to provide ‘digital nomads and young professionals’ with an urban home where they can connect with like-minded people while at the same time developing their careers and expanding their social networks.
He lives with his family in London.
What set you on the path to success?
I have always been curious, ambitious and motivated, creating my own opportunities as I go.
It all started with my passion for traveling, meeting new people and exploring different cultures and places. Then, as a university professor, I trained the next generation of people eager to learn and to broaden their horizons. And now, as CEO of Vonder, I’m using my experience to make this company a leading global co-living brand.
Did you have a hero when you were younger?
Marty McFly from Back to the future franchise. I have always found this character and the films innovative and ahead of their time.
Growing up, Marty was my definition of cool. He was funny, adventurous, and used all of those cool gadgets to fight bullies.
Do you have one now?
I don’t have any specific heroes. I am surrounded by many inspiring people who teach me new lessons every day.
Are you easily bored?
I never get bored. I always find ways to improve myself, develop ideas and seek new opportunities.
Who do you admire in business and in life in general?
I admire people who have a vision and are able to execute it and make it happen. People who are able to observe the world around them, recognize opportunities and have the courage and will to overcome challenges in order to achieve their goals.
How would you describe your leadership style?
I believe in giving my team the freedom to achieve goals and results in their own way. It’s about giving them responsibility for their roles by providing them with the perfect environment to succeed and shine.
I am an advocate for conscious leadership because I believe it is the most effective way to foster collaboration, creativity and innovation.
What are your ambitions?
My mission is to use my experience in traditional real estate, design and construction to connect people and create communities that provide a home away from home and a sense of belonging to those who live in life. constantly changing life.
I strive to be able to offer co-living solutions for everyone, everywhere, in all budgets. I believe in providing an equal opportunity to connect, network and experience more in safe spaces and a stimulating environment.
Do you believe in luck?
Luck offers great opportunities, but I think it still takes skill and effort to recognize them and talent to make the most of them.
What qualities do you look for in your colleagues?
Loyalty, dedication and integrity. I like being surrounded by problem solvers who are able to make independent decisions. I appreciate the self-taught and the self-taught, who use their intuition and natural abilities to contribute to vision.
Micro-manage or big picture?
100% big picture. Never micro-manage – this is the easiest way to fail.
Do you think the company is valued by society?
I believe that business should be a force for good. When the right people lead them, they can have a huge impact on society, the economy and the environment.
Businesses create jobs and innovation. My responsibility is to continue to contribute to the positive side.
How do you think business will develop from 2020?
Business in the post-Covid world is sure to become much more digital. We will face a whole new set of challenges that will change industries and the direction of investment.
Businesses will need to be flexible and adaptable and encourage a different way of thinking and leading. The focus will be more on creating value and individualizing the products and services used by AI and algorithms. Those who do will succeed.
How would you like like company to change from 2020?
Global problems require global solutions. I would like to see more collaborations between countries, companies and communities. We must all work together to create a plan of action that will inspire global unity and lead to positive change.
Here is a magic wand – what are you going to do?
I would increase people’s self-awareness. I believe self-knowledge is so important, especially these days when we are pulled in so many directions and the world is so divided and opinionated.
We tend to forget what is important and who we really are. With awareness comes empathy for others and we can see the big picture, so make more conscious decisions. It would solve many of the problems and conflicts that our world is currently facing. We would come together, connect, share experiences and join forces to create a better world.
Until I get this wand, I recommend everyone to be curious and explore. It is priceless.
What is your favorite time of day?
Sunset. For me, it’s a time to relax and clear my mind. To cool off and rejuvenate, inhale and exhale.
At Vonder, we have big growth and expansion plans in the UK and Europe, America and Asia. There is a long journey to go, so better tie up!